About Us

About Cottonguru®

Only one thing is constant in the world, change. With ever fluctuating market and circumstances, it is vital that everyone involved in cotton trade remains updated.Following a model from farm to factory we build a tradition of trust. " When It's Cotton - It's Us"

COTTONGURU® is the leader in cotton advisory services across the country. We are in cotton industry since 1903 and have strived hard to reach this leading position. Our vast experience of working with the smallest of farmers and top most consumers, DNA of technical and Marketing expertise and in house cotton testing laboratory has given us a clear edge over our competitors.

We will continue to contribute to the value addition of cotton in every possible manner.


The late Shri Velji Asaria Daga commenced his cotton service in 1903. He mastered himself in the art of cotton procurement and started his own trading and brokerage firm.


After his early demise, his son late Shri Ramji Velji Daga joined the business in 1913 at the young age of 18 years. He earned a very good reputation as a master salesman & worked with many reputed firms like Ramnath Nandlal Dhoot, Gill & co, etc. At that time, these companies acted as brokers and agents in the purchase and sale of cotton in the domestic market and also played a leading role in the import and export of cotton from overseas. Working with prominent importers, he gained thorough knowledge of India's import needs.


His son late Shri Pratap Ramji Daga joined him in 1956. He continued the established business in Maharashtra and developed the business to other states of India like Gujarat and Karnataka.


The fourth generation represented by Shri Manish Pratap Daga qualified as a textile technologist, joined the business in 1989. Under his able management, the company expanded its operations to all major cotton growing states in India. With cultural background and with the related study of textiles, he made M/s P.R.D. Cottons the first recognized valuer of cotton. In 2005, P.R.D. Cottons became the world's first company to achieve ISO 9001: 2000 certification from BVQI for Cotton Valuation and Broking services.

Cottonguru® Subseries

Group is associated with cotton trade since 1903.It is managed by fourth generation family members. Our famous ancestor, Shri Narshi Natha, started his cotton business way back in late 19th Century. He was awarded by the British as the most reliable and accomplished cotton grader and supplier.

  • ACE Cottonguru® firmly advocates ethical business practices.
  • Trademark of quality and contract sanctity.
  • Processor, Trader, Importer and Exporter of BCI, Organic and Conventional Cotton.
  • Trader of best quality Cotton Yarn, Cotton Linter and Cotton Waste.
  • ACE Cottonguru® specifically meets the quality requirements of the buyer & eliminates the idea of "Price" as the basic Criteria.
  • Winner of "Best Agri Business 2012 Award" from India Small Business Congress.

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